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Dew of the Gods
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April 30, 2026
Dew of the Gods Fills Large PO With Clearco Funding
Tushy, the bidet brand on a mission to reduce toilet paper waste, faced a unique funding gap as it scaled: too large for venture capital, yet too small for private equity. With Clearco, they found a way to fund growth without giving up ownership.
“Clearco’s team was so easy to work with; the whole experience was lovely. Getting the funding was as easy as 1, 2, 3”
– Miki Agrawal,
Founder of Tushy
The Challenge
Bridging the Gap Between Venture Capital and Private Equity
Tushy’s growth story didn’t fit neatly into traditional funding models. After early traction and initial fundraising success, the company hit an inflection point: it had proven product-market fit, but struggled to secure additional capital.
Despite meeting with over 100 investors, Tushy faced skepticism around mass bidet adoption in North America. At the same time, the business had outgrown early-stage venture funding but wasn’t yet a fit for private equity, leaving a critical gap in growth capital.
The Solution
Non-Dilutive Capital for Ecommerce
Clearco provided Tushy with flexible ecommerce funding that focused on business performance, not growth stage. With access to capital for both inventory and digital marketing, Tushy could continue scaling without giving up ownership or slowing down operations.
The Results
Growth Without Tying Up Cash Flow
- $40M in revenue in 2021
- 5x growth since 2019
Clearco’s funding allowed the company to invest in both inventory and digital advertising, while also freeing up cash flow to hire key team members and build out operations. Tushy reached $40M in revenue in 2021, growing 5x since 2019.
“Clearco’s team was so easy to work with; the whole experience was lovely. Getting the funding was as easy as 1, 2, 3,” says Miki Agrawal, Founder of Tushy.
Having capital readily available proved especially impactful during Q4, which is Tushy’s largest sales season, enabling the company to stock inventory in advance and fully capture demand.
